My fiance and I went to visit the T-Mobile home store near the Midtown Center in Milwaukee, WI. My fiance and I are Caucasian and generally the area around there is primary African American. When we entered their were 2-3 sales people and only 2 customers. We were not greeted and when we attempted to get one of the sales people to help us with our questions and add another line to our already existing plan they completely ignored us. During the visit one of the cell phones on display started sounding it's alarm. It went off on a high pitch screech for about 5 minutes before I asked one of the sales woman if she could turn it off (as we had our very young baby with us and it was hurting our ears, not to mention I am sure hers). The sales lady stated that it took a key to turn it off and we would just have to wait (about 10 minutes later she finally turned it off— and still would not address us). A few other African American customers entered the store and were helped immediately, completely bypassing us having been there for at least 15 minutes waiting for service. Finally we left, unhelped and completely frustrated, upset and amazed that a reputable company like T-Mobile would have been so blatantly raciest in their customer service.
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