I adopted a puppy who had a 24-hour PW microchip implanted at the breeder's veterinary office. I registered the dog's chip upon adoption, paid the fee, put the tag on her collar, and thought no more about it. Until... I had to change my phone number. I called 24-hr PetWatch to give them the updated telephone number so that if my dog were to be lost, and someone were to find her and call 24HrPW, they would actually be able to reach me. Imagine my surprise when I was told that they charge $14.99 to make a telephone number change "for this year", or I could pay $39.99 "to cover changes for life". I advised her that my other 2 dogs I owned have Home Again chips, and that rather than pay the 24HrPW "annual update fees", I would be having a Home Again Chip implanted in this dog as well, as Home Again enrolls a dog once forever, and does not charge to update information. What a crock!
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