I also got the message that I had won a contest. Luckily I used my computer and not my Itouch to check it out. I found this complaint site and didn't go any further.
Complaint / Review
Apple
Fake Contest Win Message Claiming Apple Prize
Author: Anonymous 142058
Offender: Apple
Country: USA State: California City: Cupertino ZIP: 95014
Address: 1 Infinite Loop
Phone: 8002752273
Site: apple.com
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