I'm what Levis might contemplate their design customer. I'm also somebody who will not ACTUALLY purchase Levis due not just for their dull and sick-fitting denim and tired-looking shops, but mainly due to their bad billboard in La. Why make use of the term "BOTTOMS" in large daring capital characters? Is the marketing company truly that ridiculous and outoftouch they believe being 'surprising' and 'rude' will generate clients towards the mall? Use some creativity. It's beyond unpleasant, which obviously was the intention. How boring to try and be sexy in this way. I implore you to deal with this. It's unpleasant, major and RUDE.
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