In the end what can you do when your PR company lets you down? Make a complaint? Ohh don't think so, because you'll then get told that they can also do negative PR as well, talk about bite the hand that feeds. I have now found a new relationship with another PR company and wow, they are professional, and do what they say. There's a lot of good and bad online, do your own research, take baby steps and remember to try out multiple providers.
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