Independent profile — not affiliated with Gift Card Mall
Gift Card Mall
Gift Card Mall (GiftCardMall.com) was a gift card shop run by Blackhawk Network, Inc. of Pleasanton, California; the company says it was rebranded into Giftcards.com in August 2024, and giftcardmall.com now redirects there. This page lists the company's own order, cancellation, refund and card-dispute channels, the BBB, Trustpilot and CFPB figures as displayed on 2026-10-22, and 14 complaints from 2009 to 2012 in this site's archive.
Is Gift Card Mall Legitimate?
Gift Card Mall is the former name of a gift card shop operated by Blackhawk Network, Inc., Pleasanton, California; the company's own Terms, Contact Us page and footer name that entity and address, and the BBB file for Blackhawk Network Holdings, Inc. lists GiftCardMall among its Alternate Names. The shop has been folded into Giftcards.com since the company's August 16, 2024 announcement. BBB shows an A+ rating and accreditation since 2010-07-19 for the Blackhawk file; the CFPB database holds 1,404 complaints under the Blackhawk name; Trustpilot shows 1.2 out of 5 on the old giftcardmall.com profile and 3.7 out of 5 on the Giftcards.com profile (each as displayed on 2026-10-22, not combined). The archive complaints on this page are from 2009 to 2012 and are individual allegations. Use the company's own channels and your card issuer or the CFPB if an order or card is not resolved.
Independent Sources
Shown for context — not merged with USAComplaints' own numbers.
Reviews & Complaints on USAComplaints
USAComplaints currently maintains 14 historical complaints about Gift Card Mall, published between 2009 and 2012. No approved complaints have been published on this site during the last three years. For a current reputation snapshot, see the independent sources below.
- Blackhawk Network Delivery false advertising
- Nothing short of a scam, rude, non caring, ripoff industry that has nothing in mind but their own profit IBlackhawk Network Worldwide Headquartersnternet
- Unprofessional, rude, lazy, ripoff artists
- Locked account for no cause refused information about balance
- Giftcardmall.com Expired Cards before and quickly after sales
Show 9 more on this page
- Consumer Report
- Ripped e off, would not refund my money
- Blackhawk Network GIFT CARD STALL IS A BETTER NAME
- Ideal Gift Visa Lost Gift Card Re-Issued 3x 30 days later still no card
- Took Forever to Send Card
- Itunes Valentines gift cards never delivered
- Owned by Blackhawk Network, BlackHawknetwork.com WORST ONLINE SHOPPING EXPERIENCE THAT I HAVE EVER HAD!
- Made Christmas a disaster in 2010
- Doesn't Process cards timely & doesn't ship Overnight when paid for it!
Complaint Themes
Had an experience with Gift Card Mall? Tell other people what happened.
Submit a ComplaintContacts
Customer service & general contact
- Customer Support, Giftcards.com Contact Us page(833) 800-0550
Cancel, billing & returns
- Visa gift card portal (activation, balance, dispute form)mygift.giftcardmall.com ↗
- Mastercard gift card portal (activation, balance, dispute form)mcgift.giftcardmall.com ↗
Other contacts
- Giftcards.com (GiftCardMall.com redirects here)giftcards.com/us/en ↗
- Order not received (lost in shipping), per FAQ(469) 312-0084
- Order statusgiftcards.com/us/en/self-serve/track-order ↗
Locations
- Headquarters6220 Stoneridge Mall Road Pleasanton CA 94588
Gift Card Mall order, card or refund problem: what to do first
GiftCardMall.com is no longer a separate shop. Blackhawk Network's blog post of August 16, 2024 says the site 'is officially rebranding' and that visitors 'will now be automatically redirected to www.Giftcards.com'; opening giftcardmall.com on 2026-10-22 loaded giftcards.com. The same post says cards bought earlier through GiftCardMall.com 'remain active and fully supported'.
Order not received. The Giftcards.com FAQ says eGift cards can take up to 24 hours to process and the delivery email may land in spam or promotional folders; for physical cards, the order confirmation email gives estimated delivery timing, and tracking 'is only available for specific delivery methods'. For an order that has not arrived within the expected timeframe, the FAQ says to 'contact us right away at (469) 312-0084' with the order number; for a card that never arrived, it says: 'contact us within 30 days of your purchase date at (469) 312-0084 with your order number'; for a damaged card, 'contact us within 30 days of your purchase date' at the same number. The FAQ adds that orders placed over a weekend 'may take 48 to 72 hours to process' and that 'Tracking information is not available for USPS Standard Mail shipping'. If a recipient did not get an eGift card sent to a school or work address, the FAQ says institutional email systems often block external messages and to contact support to have the card resent; it asks for the invoice number and the recipient's e-mail address. The FAQ lists reasons an order may be cancelled, including 'The information provided does not match the information on file at your bank' and 'Delivery address deemed undeliverable'. The Contact Us page lists Customer Support at (833) 800-0550 and a chat option.
Read the rest of this section
Cancellation and refunds (company wording). The FAQ says orders 'can only be cancelled before the card is printed and shipped' and that cards are 'typically printed and shipped within one business day'. It also says 'gift card purchases are final and non-returnable' and that a Merchant eGift Card 'is non-refundable' once purchased. On a refund already reported as processed, it says refunds 'generally take 1-5 business days' and to contact the company if nothing appears after that. Shipping and handling costs are listed as non-refundable.
Visa or Mastercard gift card problems. The Contact Us page sends card-transaction issues to mygift.giftcardmall.com (Visa) and mcgift.giftcardmall.com (Mastercard) to submit a Dispute Form. The footer says Giftcards.com Visa cards are issued by Pathward, N.A., Member FDIC. For a store-brand gift card, the page says to contact the merchant directly. The FAQ says Giftcards.com Visa/Mastercard Virtual Accounts have a seven-year expiration date and that accounts inactive for more than 12 consecutive months are charged a $4.95 monthly inactivity fee; read the terms delivered with your card.
If the company does not resolve it. You can file a complaint with the CFPB at consumerfinance.gov/complaint (prepaid and gift cards are among the products its database lists for Blackhawk), your state attorney general, or the BBB. If a charge on your payment card is wrong, the card issuer's dispute process is separate from the company's. Keep your order number, confirmation email, and any chat or call reference numbers.
Look-alike sites. The FAQ defines a spoofed website as 'a fake site designed to look like a real one'. Check that the address you are on is giftcards.com (or the mygift/mcgift.giftcardmall.com portals named on the Contact Us page) before entering card numbers.
Complaint record: this site's archive, BBB, Trustpilot and CFPB
This site's archive. 14 approved complaints are linked to this page, dated 2009 to 2012. They concern orders and cards delivered late or not at all, refund and cancellation disputes, balance and account access, and cards printed with an expiry date. Counts below are keyword matches over the linked posts and one post can match several themes. They are allegations by individual complainants, not findings.
BBB (as displayed on 2026-10-22). The BBB file for Blackhawk Network Holdings, Inc., Pleasanton, shows rating A+, BBB Accredited since 2010-07-19, '1,163 complaints in the last 3 years' and '369 complaints in the last 12 months'; reviews tab '3.92 /5 stars, Average of 1,891 Customer Reviews'. The file covers several Blackhawk brands, so it is not a Gift Card Mall count.
Trustpilot (as displayed on 2026-10-22). The profile for giftcardmall.com shows 2,007 reviews and a score of 1.2 out of 5, claimed since March 2016. The profile for www.giftcards.com, the site that GiftCardMall.com now redirects to, shows 16,644 reviews and 3.7 out of 5, claimed since May 2014 and labelled 'Paid Trustpilot subscription'. They are separate profiles with different review pools and are not combined. Trustpilot says it does not fact-check reviews.
CFPB (queried 2026-10-22). The CFPB database lists 1,404 complaints under 'Blackhawk Network Holdings Inc.', first received 2014-09-18 and latest 2026-10-16, 266 of them received from 2025-10-22 onward. The database labels 832 as Prepaid card and 480 as Credit card or prepaid card. Company responses: Closed with explanation 1,082, Closed with monetary relief 313. The name covers all Blackhawk products, and complaints are consumer statements that the CFPB forwards to the company.
Litigation involving Blackhawk Network
Pryor v. Blackhawk Network, Inc., No. 3:22-cv-07084 (N.D. Cal.). Justia's copy of the docket (last retrieved by Justia on November 5, 2024) shows a class action complaint filed November 11, 2022 against 'Blackhawk Network, Inc. dba Network Engagement Solutions', related cases ordered on January 5, 2023, and a stipulation consolidating related actions on January 6, 2023. The docket text opened does not state the claims. Bloomberg Law reported on March 25, 2024 that Blackhawk agreed to pay $985,000 to settle a consolidated class action by twenty named plaintiffs over a September 2022 data breach affecting nearly 166,000 people, subject to final court approval; the Ninth Circuit caption for the appeals below also lists twenty plaintiffs, but the sources opened do not connect the two expressly. Two Ninth Circuit appeals from this case by two individual appellants (24-4326, opened July 15, 2024; 24-6906, opened November 14, 2024) are listed on Justia. The Justia copies end in July and December 2024 and show no outcome. The final approval order and the appeals' outcome were not verified on 2026-10-22 (CourtListener unavailable).
Blackhawk is a defendant in this case; it is not described in the sources opened as an action about Gift Card Mall orders. The docket's own description gives Nature of Suit 'P.I.: Other' and cause '28 U.S.C. § 1332 Diversity-Tort/Non-Motor Vehicle'. The sources checked on 2026-10-22 did not show an FTC or state attorney general action against Blackhawk Network concerning Gift Card Mall (web searches only; agency databases were not searched individually).
Court & Public Records
Pryor v. Blackhawk Network, Inc. (consolidated related actions, C22-7198 and C22-7492)
FiledJustia's docket (last retrieved by Justia November 5, 2024) shows a class action complaint filed November 11, 2022 and related cases consolidated by stipulation on January 6, 2023; the docket text opened does not state the claims. Bloomberg Law reported on March 25, 2024 a proposed $985,000 settlement of a consolidated class action over a September 2022 data breach, awaiting final approval; the sources opened do not expressly tie that report to this docket. Two Ninth Circuit appeals from this case by two individual appellants (24-4326, opened July 15, 2024; 24-6906, opened November 14, 2024) are listed on Justia; the Justia copies end in July and December 2024 and show no outcome. Final approval and the appeals' outcome were not verified on 2026-10-22 (CourtListener unavailable).
Who runs Gift Card Mall: Blackhawk Network and Giftcards.com
The Giftcards.com Terms of Use say the site belongs to 'Blackhawk Network, Inc. or one of its affiliates', and the page footer reads '2026 | Blackhawk Network, Inc.'. The Contact Us page gives the address Blackhawk Network, 6220 Stoneridge Mall Road, Pleasanton, CA 94588. The Terms select California law. The BBB profile for 'Blackhawk Network Holdings, Inc.' in Pleasanton lists 'GiftCardMall' and 'GiftCards.com' among its Alternate Names, alongside other Blackhawk brands.
In the August 16, 2024 blog post the company describes the change as bringing GiftCardMall.com into Giftcards.com 'to offer a unified shopping and gift card management experience'. The post says Visa and Mastercard gift card activation and balance checks for GiftCardMall/MyGift cards continue at mygift.giftcardmall.com and mcgift.giftcardmall.com.
The footer says Giftcards.com Visa and Mastercard products are issued by Pathward, N.A., Member FDIC, under a licence from Visa U.S.A. Inc. (as the footer words it for Visa) and that some multi-brand cards are 'curated by Blackhawk Network and issued by Pathward, N.A.'. A card issuer and a card seller are different businesses.
Earlier brand names in the archive: complaints from 2009 to 2012 on this site use 'Gift Card Mall', 'Giftcardmall.com' and 'Giftcard Mall'. Posts under the name 'Giftcards.com' from 2005 to 2013 are not linked to this page because the operator in those years was not verified.
Company Relationships
- Affiliated withPathward, N.A.
Frequently Asked Questions
Where did GiftCardMall.com go?
Blackhawk Network's blog post of August 16, 2024 says GiftCardMall.com was rebranded and integrated into Giftcards.com, and that visitors are redirected to www.Giftcards.com. Opening giftcardmall.com on 2026-10-22 loaded giftcards.com. The post says cards bought through GiftCardMall.com remain active and supported, and that activation and balance checks continue at mygift.giftcardmall.com (Visa) and mcgift.giftcardmall.com (Mastercard).
Who operates Gift Card Mall?
The Giftcards.com Terms of Use say the site belongs to Blackhawk Network, Inc. or one of its affiliates, and the Contact Us page lists Blackhawk Network, 6220 Stoneridge Mall Road, Pleasanton, CA 94588. The BBB file for Blackhawk Network Holdings, Inc. lists GiftCardMall and GiftCards.com among its Alternate Names.
How do I contact Gift Card Mall customer service?
The Giftcards.com Contact Us page lists Customer Support at (833) 800-0550 and a chat option. The FAQ gives (469) 312-0084 for a card that never arrived (contact within 30 days of purchase, with the order number). For Visa or Mastercard card transactions the page points to the Dispute Form at mygift.giftcardmall.com or mcgift.giftcardmall.com.
What if my gift card order does not arrive?
The FAQ says eGift cards can take up to 24 hours to process and the email may be in spam or promotional folders; for physical cards the order confirmation email gives estimated delivery timing, and tracking is only available for specific delivery methods. For a card that never arrived it says to contact the company within 30 days of the purchase date with the order number.
Can I cancel an order or get a refund?
The FAQ says orders can only be cancelled before the card is printed and shipped, which it says is typically within one business day; that gift card purchases are 'final and non-returnable'; that Merchant eGift Cards are non-refundable once purchased; and that shipping and handling costs are not refundable. If the company says a refund was processed, the FAQ says refunds generally take 1-5 business days.
Do Giftcards.com Visa and Mastercard gift cards expire or carry fees?
The FAQ says Giftcards.com Visa/Mastercard Virtual Accounts have a seven-year expiration date from purchase and that accounts inactive for more than 12 consecutive months are charged a $4.95 monthly inactivity fee; it refers to the terms delivered with the account. Physical cards bought through the old GiftCardMall.com may carry different terms; check the agreement packaged with your card.
Where can I complain if the company does not resolve a problem?
You can submit a complaint to the CFPB at consumerfinance.gov/complaint, contact your state attorney general, or file with the BBB. The CFPB database lists 1,404 complaints under 'Blackhawk Network Holdings Inc.' as of 2026-10-22; the figure covers all Blackhawk products. For a wrong charge on your own payment card, the card issuer's dispute process applies separately.
How do I avoid look-alike gift card websites?
The company's FAQ describes a spoofed website as a fake site designed to look like a real one, such as GiftCards.com. Use the addresses named on the company's Contact Us page (giftcards.com, mygift.giftcardmall.com, mcgift.giftcardmall.com) and do not enter card numbers on other sites.
What do BBB and Trustpilot show for Gift Card Mall?
As displayed on 2026-10-22: the BBB file for Blackhawk Network Holdings, Inc. shows A+, 1,163 complaints in the last 3 years and 3.92 out of 5 from 1,891 customer reviews. Trustpilot shows 1.2 out of 5 from 2,007 reviews on the giftcardmall.com profile and 3.7 out of 5 from 16,644 reviews on the www.giftcards.com profile. These are separate sources and are not combined.
Sources (4)
Gift Card Mall (own site)
- Blog post published August 16, 2024 giftcards.com
- Giftcards.com Legal Agreement page giftcards.com
Public records
- CFPB Consumer Complaint Database query consumerfinance.gov
Review sites