Impac Companies
Steering, Running and Capping
IMPAC is rolling out a lead generating system, developed by Real Tech LLC, they call it a CRM but it really delivers leadsand advertisements. This software is not a Customer Relationship Manager, as it does not track borrowers, processes, timelines, conversation logs or any other lending, application, contact or progress data.
Heres how it works. An IMPAC Loan officer sells you on the hype of the system and gets you access as a Realtor. You start getting leads through advertisements.
IMPAC wants the loans, (monetary value) so if you do not deliver your loans to them, you get cut off from the system. Big RESPA violation! Delivering something of value in exchange for your loan business.
No idea how many leads you have to work through, probably hundreds to get a few deals actually closed.
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