This website pretends to offer other websites reciprocal link exchanges. When one of their partner websites agrees to a reciprocal link exchange and places their fsdirect.co.uk link on their website, fsdirect.co.uk waits until some time has passed, hoping their partner website has forgotten about them, then later unscrupulously removes their partners link from their own site, with the hope that their partners never check. As are result, fsdirect.co.uk receives a 1-way link as opposed to a reciprocal (shared) link exchange, which benefits their SEO much more significantly at the expense of their partner. This may actually harm their partner websites SEO.
Note, this is a website practice done by unethical, unscrupulous, petty, and untrustworthy people - people that I personally would never do business with. To me, it is a reflection of how fsdirect.co.uk would conduct business with anyone, not just their website link partners.
0 comments