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Deceptive Advertising, Bait And Switch - advertises bargains, takes order for 'unavailable' product, pushes the upsell
This company appears to make a habit of advertising bargain-priced 'open box' deals, taking orders online for the same - THEN they contact you to tell you that the item is out of stock, but they do have one new in the box... For top dollar. Looks and smells like the classic "bait and ...