Be aware:
NR LEADS, an affiliate of Ad Authority, Inc promised to supply semi-exclusive mortgage leads. Our Company invested $2400 (minimum order) for 60 internet mortgage leads. Of course, as with any salesperson, Alphonso, raved about the quality of the leads from his company. Our company was sold a "pipe dream" that resulted in nothing more than more time spent returning leads than actually "working" the leads. The leads we received were either completely bogus (fictitious names/numbers), had already closed a loan, or so pissed at the number of phone calls they had already received that they began to threaten with legal action.
After extensive research on the Company (NR LEADS), I became aware that they are an affiliate with numerous other sites that generate marketing data... They don't capture information from traffic being driven to "their" site (www.nrleads.com), but rather, ALL of their affiliates. We returned approximately 75% of the leads that we received and after numerous calls to our sales rep (Alphonso) and Chris (Director of Marketing), they agreed that their systems were "having problems." They assured us they would begin "pulling" leads from their "good sites" and we should see greater response.
The leads were SO bad, NR Leads stopped our campaign to "investigate" the root of our problems. Our campaign resumed a week later only to produce the same results... Absolutely BS leads (we actually received the same lead from NR Leads as we did from Loanbright.com. Loanbright.com is a lead service that charges $7 per lead... interesting to say the least). We then contacted Chris again, after returning a total of 55 leads, and asked for a refund.
Several days passed with no return calls and no leads. We finally received a call from Chris indicating that they were willing to "go above and beyond" for us and refund us $800 and 15 leads. Now, to date, we've received approximately 20 leads, all but 3 of which, we've returned... We did receive the $800 credit.
Of the 80 leads we received, 0 resulted in even an appointment... Needless to say we saw 0% return on this investment... NR Leads is a rip-off. Buyer beware. Please feel free to contact me for additional information on this rip-off company and/or their affiliates.
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