I had services done about 2 years ago for teeth whitening including trays of upper and lower with NiteWhite Gel. I was charged $400.00 for this service. I have been very loyal to this dentist for over 10 years and have referred many and felt that he would give me the lowest price. I was also very happy with the result. I referred my partner the last year to this same dentist and told my partner that the whitening would be around $300.00 Now I assumed (and I know you shouldn't) that since this procedure has been around awhile, that the price should be lower. My partner did not ask the price and had the trays done and was shocked at the bill in the mail of $500.00
I decided to see if I was wrong thinking the price should have gone down instead of up so I called a few dentist around that area. Prices for the same procedure was between $200 and $350 for the same service. Then I punched in NiteWhite on the computer search and found that you can get the same exact Gel and mold kit (just send the mold in and they send the tray back) for $110.00 Then a dentist client of mine said that the cost of this procedure for a dentist is about $45.00
Now I think a dentist is entitled to 100% maybe 150% profit, for having them do the procedure (takes 10 min) but this is over 1,000 percent mark-up. This is pure rip off.
I called the office and the billing manager felt bad and said she would see what she could do. He refused to make any adjustment. He loses 2 clients and I will tell everyone about this rip-off.
0 comments