Applebee's
Don’t support them
- 07-07-2008
- 12
I am boycotting Applebee’s for its Ebonics branding of Get it together baby. Simply too urban for me. And NOT what I'm looking for in a family restaurant. Sykes voice over is simply to strong and thick of an Ebonics accent to the point of being a turn off. I can't believe marketing executives actually researched this and felt it was a good idea. Prepare for even softer sales this year Applebee’s. Ebonics isn't cool, its obnoxious, and couldn't be a bigger turn off for me to eat there. Hope many others agree and avoid supporting them.
Company: Applebee's
Country: USA
Site: applebees.com