Better Business Bureau of Eastern Missouri & Southern Illinois
BBB A Proprietary Formula

Miscellaneous

Think about the following quote from the better business bureau at http://www.bbb.org/business-reviews/ratings / and let your blood come to a simmer:
"Ratings are determined by a proprietary formula that represents BBBs opinion as to (1) the importance of each category, and (2) the appropriate score given to the business for each category."
Now this is not Microsoft, Google, or The Skunk Works. This is the Better Business Bureau. How ludicrous that their formula is "proprietary!" What good are these ratings if the public does not understand how they are calculated?
Judging by the outrageously generous ratings at this site, business ratings are proportional to membership fees paid to BBB.
One company I have personally dealt with has a general rating of 3 out of 10 on the open Internet. Here they have a rating of A.


Company: Better Business Bureau of Eastern Missouri & Southern Illinois
Country: USA
State: Missouri
City: St. Louis
Address: 15 Sunnen Dr., Ste. 107
Site: stlouis.bbb.org
  <     >  

RELATED COMPLAINTS

Fort Collins Better Business Bureau
Better Business Bureau of Fort Collins Better Business Bureau of Fort Collins serves incompetent and predatory small businesses

The Online Business Bureau
Is NOT a BETTER Business Bureau

Better Business Bureau
This company reports false information and does not give a good rating unless you pay them

Yelp
Reviews are Unfairly Filtered

Better Business Bureau
BBB BBB uses false ratings based only on how much a business has paid

Better Business Bureau
BBB Better Business Bureau IS A SCAM USA

Online Business Bureau
Total Scam—Ratings are worthless

Better Business Bureau
Scam business

BBB - Better Business Bureau
BBB They have no accountability and give ratings out without justification

Resellerratings.com
Reseller rating If there's a class action suit out there, count me in!